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Press Release

POMA RISE: Virtual One-Day Industry Marketing Event

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The Professional Outdoor Media Association (POMA) is hosting a virtual one-day event on June 10th from 10:00 AM – 5:00 PM that will feature industry marketing leaders from Sig Sauer, Polaris, Black Rifle Coffee Co., Source Defense and Garrison Everest.

POMA RISE (Realistic Improvements, Simple Executions) brings a host of innovative business leaders together to help you kick start growth. Each speaker will deliver both inspirational and creative views on how brands can move forward, as well as three solid tactical recommendations for how organizations can not only survive, but thrive, in the post-Great Lockdown landscape.

These speakers are at the top of their game, spanning specialties in digital marketing, social media, e-commerce, content marketing, traditional marketing and beyond.

POMA Speakers

Speakers:

 

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Joshua Claflin StoryBrand GuideJosh Claflin StoryBrand GuideJosh Claflin, President of Garrison Everest, is passionate about helping business and marketing leaders in the outdoor, hunting, adventure and shooting sports industries create clear messaging and digital marketing programs that grow business.

GoWild-Garrison-Everest-Outdoor-Seminar

2020 Vision Seminar: Outdoor Marketing in a New Era

By Events, Press Release

GoWild and Garrison Everest are hosting a free seminar for hunting and shooting brands to provide thought starters and marketing tactics in the post Great Lockdown era.

“Budgets may be frozen but it doesn’t mean we can’t move forward as an industry,” said GoWild Cofounder, CEO, Brad Luttrell. “This isn’t about predicting the future, it’s about relaying thought-starters and actionable tactics brands can consider or execute in the short term without big budgets.”

The event, “2020 Vision,” is a free hour-long seminar hosted online. The no-strings attached presentation will deliver two mini-presentations. The first, from GoWild, highlights changing consumer behaviors. Next Garrison Everest’s President and Founder, Joshua Claflin, will present tactics for marketers and sales teams. The event concludes with a town hall Q&A among attendees.

“COVID-19 could change the gun control debate for a generation, and permanently shift how people shop for shooting and hunting gear,” said Claflin. “There is a rapidly evolving new customer segment, as people who’ve never owned a gun or have sided with the anti-gun crowd are crossing lines. Reaching these customers is going to take shifts in messaging, tactics and marketing strategy.”

Brands interested in attending the free event can visit our landing page. All companies in attendance will receive a complimentary copy of GoWild’s 2019 Hunter Study, a $99 value.

This event is being limited to 25 companies.

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Joshua Claflin StoryBrand GuideJosh Claflin StoryBrand GuideJosh Claflin, President of Garrison Everest, is passionate about helping business and marketing leaders in the outdoor, hunting, adventure and shooting sports industries create clear messaging and digital marketing programs that grow business.