Is your messaging working for your business or against it?
Does your outdoor website and marketing programs fail to communicate your service, product or solution? You need a clear message that works for your business—not against it.
Are you having trouble getting your dealers and customers to understand your product?
Is your website performing below your expectations?
Are you tired of wasting money on marketing that doesn’t work?
KNOW WHAT TO SAY
Learn how to communicate with your customers the right way.
ALIGN YOUR TEAM
Get your entire team moving in the same direction to maximize sales.
Use a proven framework based on storytelling to hold and keep your customer’s attention.
YOUR MESSAGING IS CONFUSING, BUT IT DOESN’T HAVE TO BE
If you’re not a well-known brand like Northface, Beretta or Orvis (or any other brand that’s been around 100 years), you can’t afford to be cute or clever in your messaging. Too many companies waste enormous amounts of money on ads, website copy, social media, PR and trade show materials because they don’t how to clearly communicate their brand.
Story-based communication has been proven for centuries to capture and hold the listener’s attention—for hours. Most outdoor, hunting, firearms, and shooting sports industry marketing focuses only on product features and benefits. Although this is important, it comes too early in your customer’s journey on his/her way to becoming a better shooter, angler, hunter, or protector.
We know what it’s like to struggle to communicate clearly. This is why Garrison Everest utilizes a framework called StoryBrand that answers the seven questions your customers are asking. Thousands of businesses have trusted StoryBrand to help them clarify their message, revolutionize their marketing, and grow their businesses. Our certified approach is backed by a proven process that has been used in major motion pictures, award-winning websites and ad campaigns.
Contact us today to harness the power of story in your marketing communications and start making your marketing work for you—not against you.
CLEAR MESSAGING TASKLIST
How much is unclear messaging costing you?
The following tasklist will help you (the business leader, director or executive) in the outdoor, hunting, adventure or shooting sports industry determine if your message is clear. It will help you and your team think about how to make your customer “the hero,” and position your brand as the “the guide” that will revolutionize your marketing.
- Introduction to a 7-part framework to clarify your message
- Know what to say and what order to say it in
- Give your team a messaging process that can be implemented across all your marketing materials
TRUSTED BY THESE BRANDS
CLIENTS WE’VE HELPED GROW
HOW TO GET STARTED
START YOUR PROJECT
Get an assessment of your messaging and marketing needs.
CREATE A CLEAR MESSAGE
Create your message then implement it across all your marketing materials.
GROW YOUR BUSINESS WITH CLARITY
Grow your business with confidence and clarity.