FIREARMS MARKETING SOLUTIONS THAT GETS RESULTS
DIGITAL MARKETING + BRAND AGENCY BUILT FOR THE FIREARMS AND SHOOTING SPORTS INDUSTRY
Are customers actively aware of your firearms brand?
In the firearms and shooting sports industry, companies often struggle to build awareness of their their brand and products effectively, hindering growth. Garrison Everest offers proven messaging, branding, and digital firearms marketing programs to grow your brand’s awareness, website traffic, subscribers, and revenue.
Have your ideal customers heard of your brand?
Are you ready to develop and build your firearm brand?
Are you looking to level up your marketing and ROI?
Does your website need more traffic, contacts and customers?
PROVEN BRANDING AND MARKETING FRAMEWORKS
FIREARMS INDUSTRY
KNOW-HOW
For the past 20 years, we’ve specialized in helping outdoor, hunting and firearm companies grow their revenue.
RELIABLE MARKETING PROCESSES
With over 100+ projects and clients, we know what works and what doesn’t—saving you time and money.
TRACK RECORD OF RESULTS & ROI
We have a history of delivering tangible returns on investment and fostering growth for our clients.
TRUSTED BY THESE BRANDS
FIREARMS MARKETING RESULTS
12-Month Ecommerce Campaign Results
Increase web sales by increasing brand and product awareness through SEO, email marketing, social media and industry partnerships.
12-Month Influencer Campaign Results
Increase brand, product awareness and online sales through Instagram, Facebook and YouTube.
24-Month Inbound Marketing Campaign Results
Increase qualified web traffic, leads and customers through content, SEO, email marketing, automation and social media.
CLIENTS WE’VE HELPED GROW
FIREARMS MARKETING & BRAND GROWTH SOLUTIONS
GARRISON EVEREST SPECIALIZES IN THESE FOUR AREAS TO GROW YOUR FIREARMS BUSINESS
CLARIFY YOUR MESSAGE
Utilizing the StoryBrand framework, we’ll help you clarify your message so your customers will listen so you can stop wasting time.
- StoryBrand™ Messaging
- Brand Development
- Positioning / Marketing Strategy
COMPEL AND CONVERT
We help you implement your clear message to create a website that works, copy that hooks your audience and creative that breaks through the clutter and distraction.
- Photography and Video
- Website Design and ECommerce
- Graphic and Package Design
REACH AND AWARENESS
Build a proven digital marketing program that is measurable, builds qualified traffic, converts leads, grow sales and delights customers.
- Influencer Marketing
- Content and SEO
- Email Marketing
OPTIMIZE AND SCALE
Your marketing is good, but it could be better. So let us help you optimize and increase the ROI of your marketing efforts to get your business to the next level.
- ROI Tracking and Analysis
- Customer Service Programs
- Conversion Rate Optimization
FIREARMS MARKETING INSIGHTS
GET INSIGHTFUL ARTICLES TO HELP YOU GROW YOUR FIREARMS AND SHOOTING SPORTS BUSINESS
5 “Must-Do’s” Before Starting a Firearms Ecommerce Website 2025
5 Firearms Marketing Alternatives You Haven’t Thought Of Yet
Many business owners face the challenge of crafting a clear and effective marketing strategy in the firearms industry, impacting their visibility and growth. Without a systematic approach, your brand risks blending into the background, missing opportunities to connect with your ideal customers. At Garrison Everest, we specialize in helping firearms brands navigate this landscape. Our team understands your pain points and has the expertise to implement proven digital marketing frameworks that make a difference. Let us help you elevate your brand and achieve sustained success.
STARTUP
$ 4,900+
Per MonthBuilt for brands launching or refining their presence.
Lay a strong digital foundation with SEO, automation, and smart email marketing.
2-3 SEO Blog Articles
Strategic Link Building
Email Automation Setup
3 Monthly Email Campaigns
Weekly Social Media Posts*
Web Support/CRO
GROWTHMOST POPULAR
$ 6,900+
Per MonthPerfect for brands ready to expand reach and drive conversions.
Add fuel to your momentum with daily engagement and influencer reach.
2-3 SEO Blog Articles
Strategic Link Building
Email Automation
4 Monthly Email Campaigns
Daily Social Media Posts
Web Support / CRO
+ Influencer Marketing or Paid Ads
AGGRESSIVE
$ 9,500+
Per MonthFor brands committed to dominating their category.
An all-out digital push that combines content, ads, influencers, and CRO for rapid growth.
3-5 SEO Blog Articles
Strategic Link Building
Email Automation
5 Monthly Email Campaigns (Segmentation)
Daily Social Media Posts + Stories
Web Support/CRO
+ Influencer Marketing
+ Banner and Paid Advertising
*Required software such as Shopify, WooCommerce, Klaviyo, and HubSpot is excluded from the pricing.
**Quarterly content (photography/videography) creation required for social media plans.
Firearms Digital Marketing FAQs
What makes Garrison Everest different from other marketing agencies?
We focus solely on the outdoor, hunting, and firearms industry. With more than twenty years of practical experience, we are the only marketing agency certified to offer the proven StoryBrand messaging framework, complemented by our certification as a HubSpot Solutions Partner and expanding integration of AI into our frameworks. Our strategy is based on performance marketing with a proven track record of delivering results that foster intentional, sustainable growth. We’re not merely marketers—we embrace the outdoor lifestyle and truly care about conservation and our Second Amendment rights, which gives us a profound understanding of your customers.
Do you work with dealers?
It depends. Given the dealer business model, providing ROI within our programs is challenging. We sometimes collaborate with dealers focused on specific product lines, such as suppressors, optics, or magazines. We look for dealers who specialize in a specific product segment. We provide AI-driven HubSpot CRM solutions designed to optimize your management of the customer database and enhance revenue generation.
How does your StoryBrand framework help my business?
StoryBrand articulates your brand message, allowing customers to quickly grasp what you provide and its significance to them. We frame your brand as the guide rather than the hero, ensuring that every piece of content—from your homepage to your email sequence—aligns with your customer’s goals and challenges. The human brain is naturally inclined towards storytelling. We leverage this inherent trait to cut through the noise and clutter of the marketplace.
What types of firearms businesses do you typically work with?
We partner with startups and growth-stage companies that manufacture or provide services to firearms, gear, equipment, accessories, and training brands. If your product caters to outdoor, hunting, and firearm enthusiasts who value freedom, craftsmanship, and performance, we understand how to engage them effectively.
Can you help my brand grow on social media or through influencers?
Yes. We run comprehensive influencer marketing campaigns using tools like Upfluence. From campaign briefs and influencer outreach to content tracking and performance reporting, we manage everything—maximizing ROI through authentic, data-driven partnerships. We’ve collaborated with influencers such as Warrior Poet, Dan Bongino, Dana Loesch, Alex Zedra, GatMan, Charrisa Littlejohn, Sootch00 and many others.
What services do you offer beyond website design and branding?
Our full suite includes:
-
StoryBrand messaging
-
Website design and optimization
-
AI-powered HubSpot CRM and marketing automation
-
Paid media (Google, META, YouTube)
-
Email marketing and automation
-
SEO and content marketing
-
Influencer campaigns
-
Brand and digital strategy development
- Conversion rate optimization and tracking
How do you measure success for your clients?
We align our campaigns with SMART goals, focusing on specific and measurable KPIs such as traffic growth, lead conversions, CPA, CLTV, and ROAS. Our reporting dashboards and bi-weekly performance reviews guarantee transparency and foster continuous improvement. We achieve the best results when you set a specific goal for us to pursue.
How long does it take to see results?
It depends on your goals. Website launches and branding projects take 30–90 days. SEO and email campaigns typically gain traction in 3–6 months, while paid ads and influencer programs can show results within weeks, depending on spend and targeting.
What does your onboarding process look like?
Every engagement commences with a discovery session. We evaluate your existing assets, establish your goals, understand your current position, and create a roadmap to achieve those objectives. Subsequently, we formulate a clear messaging strategy based on StoryBrand, construct your funnel, and launch it with performance tracking implemented.
HOW TO GET STARTED
GET A CUSTOMIZED PROVEN FRAMEWORK
Our proven framework will be customized to your sales goals and marketing needs.
WATCH YOUR BRAND, TRAFFIC, CONTACTS AND SALES GROW
Witness the fulfillment of seeing your firearms business thrive as website traffic, email subscribers, and revenue soar.