Skip to main content

FIREARMS MARKETING SOLUTIONS THAT GETS RESULTS

Are customers actively aware of your firearms brand?

In the firearms and shooting sports industry, companies often struggle to build awareness of their their brand and products effectively, hindering growth. Garrison Everest offers proven messaging, branding, and digital firearms marketing programs to grow your brand’s awareness, website traffic, subscribers, and revenue.

Have your ideal customers heard of your brand?

Are you ready to develop and build your firearm brand?

Are you looking to level up your marketing and ROI?

Does your website need more traffic, contacts and customers?

SCHEDULE A CALL

PROVEN BRANDING AND MARKETING FRAMEWORKS

FIREARMS INDUSTRY
KNOW-HOW

For the past 20 years, we’ve specialized in helping outdoor, hunting and firearm companies grow their revenue.

RELIABLE MARKETING PROCESSES

With over 100+ projects and clients, we know what works and what doesn’t—saving you time and money.

TRACK RECORD OF RESULTS & ROI

We have a history of delivering tangible returns on investment and fostering growth for our clients.

TRUSTED BY THESE BRANDS

FIREARMS MARKETING RESULTS

CLIENTS WE’VE HELPED GROW

“Establishing yourself as an expert and making your presence and expertise known on the internet are key. If you’re good at what you do, Garrison Everest can make it happen for you as they have for us.”

– Jeff Grody, Executive Director, Orchid Advisors

Because of Garrison Everest, we now have an outstanding website, messaging, a professional logo, and great packaging. Garrison Everest helped us build a solid foundation that will help drive the Steinel brand to the next level.” 

—Andrew H., Steinel Ammo Co.

“As a company we have always known who we are and who our customers are. Garrison Everest helped us organize our brand identity into a cohesive story that our customers identify with and want to be a part of.”

—Bartt Brenton, Brenton USA

FIREARMS MARKETING & BRAND GROWTH SOLUTIONS

CLARIFY YOUR MESSAGE

Utilizing the StoryBrand framework, we’ll help you clarify your message so your customers will listen so you can stop wasting time.

COMPEL AND CONVERT

We help you implement your clear message to create a website that works, copy that hooks your audience and creative that breaks through the clutter and distraction.

REACH AND AWARENESS

Build a proven digital marketing program that is measurable, builds qualified traffic, converts leads, grow sales and delights customers.

OPTIMIZE AND SCALE

Your marketing is good, but it could be better. So let us help you optimize and increase the ROI of your marketing efforts to get your business to the next level.

FIREARMS MARKETING INSIGHTS

Firearms Ecommerce
Firearms Marketing

5 “Must-Do’s” Before Starting a Firearms Ecommerce Website 2025

Firearms and shooting industry companies recognize the importance of a robust firearms ecommerce platform for…
Firearms Marketing

5 Firearms Marketing Alternatives You Haven’t Thought Of Yet

Connecting with the over 26.2 million new gun owners who have entered the firearms market…
what is firearms marketing
Firearms Marketing

Maximizing ROI with Effective Firearms Marketing Tactics (The Complete Guide)

In today's competitive firearms market, driving sales and maximizing ROI demands a strategic and targeted…
SHOT Show 2025
Firearms Marketing

What to Watch for at SHOT Show 2025

The SHOT Show always serves as a great indicator of the state of the firearms,…


Is your firearms brand struggling to grow?

Many business owners face the challenge of crafting a clear and effective marketing strategy in the firearms industry, impacting their visibility and growth. Without a systematic approach, your brand risks blending into the background, missing opportunities to connect with your ideal customers. At Garrison Everest, we specialize in helping firearms brands navigate this landscape. Our team understands your pain points and has the expertise to implement proven digital marketing frameworks that make a difference. Let us help you elevate your brand and achieve sustained success.

STARTUP

$ 4,900+

Per Month
Built for brands launching or refining their presence.

Lay a strong digital foundation with SEO, automation, and smart email marketing.

2-3 SEO Blog Articles
Strategic Link Building
Email Automation Setup
3 Monthly Email Campaigns
Weekly Social Media Posts*
Web Support/CRO

GROWTHMOST POPULAR

$ 6,900+

Per Month

Perfect for brands ready to expand reach and drive conversions.
Add fuel to your momentum with daily engagement and influencer reach.

2-3 SEO Blog Articles
Strategic Link Building
Email Automation
4 Monthly Email Campaigns
Daily Social Media Posts
Web Support / CRO
+ Influencer Marketing or Paid Ads

AGGRESSIVE

$ 9,500+

Per Month

For brands committed to dominating their category.
An all-out digital push that combines content, ads, influencers, and CRO for rapid growth.

3-5 SEO Blog Articles
Strategic Link Building
Email Automation
5 Monthly Email Campaigns (Segmentation)
Daily Social Media Posts + Stories
Web Support/CRO
+ Influencer Marketing
+ Banner and Paid Advertising

*Required software such as Shopify, WooCommerce, Klaviyo, and HubSpot is excluded from the pricing.
**Quarterly content (photography/videography) creation required for social media plans.

SCHEDULE A CALL
Garrison Everest Outdoor Marketing Agency Certifications

Firearms Digital Marketing FAQs

What makes Garrison Everest different from other marketing agencies?

We focus solely on the outdoor, hunting, and firearms industry. With more than twenty years of practical experience, we are the only marketing agency certified to offer the proven StoryBrand messaging framework, complemented by our certification as a HubSpot Solutions Partner and expanding integration of AI into our frameworks. Our strategy is based on performance marketing with a proven track record of delivering results that foster intentional, sustainable growth. We’re not merely marketers—we embrace the outdoor lifestyle and truly care about conservation and our Second Amendment rights, which gives us a profound understanding of your customers.

Do you work with dealers?

It depends. Given the dealer business model, providing ROI within our programs is challenging. We sometimes collaborate with dealers focused on specific product lines, such as suppressors, optics, or magazines. We look for dealers who specialize in a specific product segment. We provide AI-driven HubSpot CRM solutions designed to optimize your management of the customer database and enhance revenue generation.

How does your StoryBrand framework help my business?

StoryBrand articulates your brand message, allowing customers to quickly grasp what you provide and its significance to them. We frame your brand as the guide rather than the hero, ensuring that every piece of content—from your homepage to your email sequence—aligns with your customer’s goals and challenges. The human brain is naturally inclined towards storytelling. We leverage this inherent trait to cut through the noise and clutter of the marketplace.

What types of firearms businesses do you typically work with?

We partner with startups and growth-stage companies that manufacture or provide services to firearms, gear, equipment, accessories, and training brands. If your product caters to outdoor, hunting, and firearm enthusiasts who value freedom, craftsmanship, and performance, we understand how to engage them effectively.

Can you help my brand grow on social media or through influencers?

Yes. We run comprehensive influencer marketing campaigns using tools like Upfluence. From campaign briefs and influencer outreach to content tracking and performance reporting, we manage everything—maximizing ROI through authentic, data-driven partnerships. We’ve collaborated with influencers such as Warrior Poet, Dan Bongino, Dana Loesch, Alex Zedra, GatMan, Charrisa Littlejohn, Sootch00 and many others.

What services do you offer beyond website design and branding?

Our full suite includes:

  • StoryBrand messaging

  • Website design and optimization

  • AI-powered HubSpot CRM and marketing automation

  • Paid media (Google, META, YouTube)

  • Email marketing and automation

  • SEO and content marketing

  • Influencer campaigns

  • Brand and digital strategy development

  • Conversion rate optimization and tracking

How do you measure success for your clients?

We align our campaigns with SMART goals, focusing on specific and measurable KPIs such as traffic growth, lead conversions, CPA, CLTV, and ROAS. Our reporting dashboards and bi-weekly performance reviews guarantee transparency and foster continuous improvement. We achieve the best results when you set a specific goal for us to pursue.

How long does it take to see results?

It depends on your goals. Website launches and branding projects take 30–90 days. SEO and email campaigns typically gain traction in 3–6 months, while paid ads and influencer programs can show results within weeks, depending on spend and targeting.

What does your onboarding process look like?

Every engagement commences with a discovery session. We evaluate your existing assets, establish your goals, understand your current position, and create a roadmap to achieve those objectives. Subsequently, we formulate a clear messaging strategy based on StoryBrand, construct your funnel, and launch it with performance tracking implemented.

HOW TO GET STARTED

1

LIST YOUR GOALS AND GROWTH CHALLENGES

Schedule a quick call and get an assessment of your goals and marketing challenges.

2

GET A CUSTOMIZED PROVEN FRAMEWORK

Our proven framework will be customized to your sales goals and marketing needs.

3

WATCH YOUR BRAND, TRAFFIC, CONTACTS AND SALES GROW

Witness the fulfillment of seeing your firearms business thrive as website traffic, email subscribers, and revenue soar.

Outdoor Hunting Shooting Sports Defense Brand Marketing Agency
Garrison Everest HubSpot Solutions Partner