We focus solely on the outdoor, hunting, and firearms industry. With more than twenty years of practical experience, we are the only marketing agency certified to offer the proven StoryBrand messaging framework, complemented by our certification as a HubSpot Solutions Partner and expanding integration of AI into our frameworks. Our strategy is based on performance marketing with a proven track record of delivering results that foster intentional, sustainable growth. We’re not merely marketers—we embrace the outdoor lifestyle and truly care about conservation and our Second Amendment rights, which gives us a profound understanding of your customers.

It depends. Given the dealer business model, providing ROI within our programs is challenging. We sometimes collaborate with dealers focused on specific product lines, such as suppressors, optics, or magazines. We look for dealers who specialize in a specific product segment. We provide AI-driven HubSpot CRM solutions designed to optimize your management of the customer database and enhance revenue generation.

StoryBrand articulates your brand message, allowing customers to quickly grasp what you provide and its significance to them. We frame your brand as the guide rather than the hero, ensuring that every piece of content—from your homepage to your email sequence—aligns with your customer’s goals and challenges. The human brain is naturally inclined towards storytelling. We leverage this inherent trait to cut through the noise and clutter of the marketplace.

We partner with startups and growth-stage companies that manufacture (or provide services) to firearms, gear, equipment, accessories, and training brands. For larger brands, we typically help with HubSpot implementations and in-house overflow work. If your product caters to outdoor, hunting, and firearm enthusiasts who value freedom, craftsmanship, and performance, we understand how to engage them effectively.

Yes. We run comprehensive influencer marketing campaigns. From campaign briefs and influencer outreach to content tracking and performance reporting, we manage everything—maximizing ROI through authentic, data-driven partnerships. We’ve collaborated with influencers such as Warrior Poet, Dan Bongino, Dana Loesch, Alex Zedra, GatMan, Charrisa Littlejohn, Sootch00, and many others.

Our full suite includes:

• StoryBrand messaging

• Website design and optimization

• AI-powered HubSpot CRM and marketing automation

• Paid media (Google, META, YouTube)

• Email marketing and automation

• SEO and content marketing

• Influencer campaigns

• Brand and digital strategy development

• Conversion rate optimization and tracking

We align our campaigns with SMART goals, emphasizing specific and measurable KPIs like lead/contact conversions, CAC, CLTV, ROAS, and sales. Our reporting dashboards and performance reviews ensure transparency and promote ongoing improvement. The best results come when you set clear, specific goals for us to target.

It depends on your goals. Website launches and branding projects take 90-120 days. SEO and email campaigns typically gain traction in 6-9 months, while paid ads and influencer programs can show results within weeks, depending on spend and targeting.

Every engagement commences with a discovery session. We evaluate your existing assets, establish your goals, understand your current position, and create a roadmap to achieve those objectives. Subsequently, we formulate a clear messaging strategy based on StoryBrand, construct your funnel, and launch it with performance tracking implemented.

Many factors influence a product’s success in the marketplace. No marketing agency or self-proclaimed guru can promise specific results. We support brands and products that have a strong product-market fit, a proven sales record, or already show success. We commit to executing our marketing activities with a clear message, best practices (StoryBrand® and HubSpot™ certified), and consistent, agreed-upon efforts informed by over 20 years of experience and proven results.