Hunting time is limited, opportunities are few and competition fierce. That is why Brenton USA has created a new breed of hunting rifle specifically designed for today’s hunter by today’s hunter. Brenton Modern Hunting Rifles (MHRs) give you the confidence you need when it comes time to take the shot.
When an apparent problem presented itself to this rifle manufacturer from Michigan, it wouldn’t take long for its founder, Bartt Brenton, an engineer with 30 years experience from working on the world’s largest superconducting cyclotron to develop a product that would change how hunters view and use the AR-15 for hunting purposes.
Garrison Everest was approached by Brenton USA (formerly Bartz Manufacturing) in 2017 with the task of developing their brand and guiding them into the firearms and hunting industry. We designed and developed Brenton’s critical marketing assets including its iconic wolf logo, e-commerce website, marketing strategy (traditional and digital) and first SHOT Show and Range Day appearance.
How we helped
- Brand Development
- Logo Design
- E-commerce Web Design and Development
- Marketing Strategy (Traditional and Digital)
- Email Marketing
- Influencer Marketing
- Trade Show (SHOT and NRA)
- Catalog Design
“Joshua Claflin of Garrison Everest strikes a solid balance between professional and personable. He understands the struggles of building a company and helps navigate through it with his organized approach to brand development. As a company we have always known who we are and who our customers are but he helped us organize our brand identity into a cohesive story that our customers identify with and want to be a part of immediately at hearing it. His forward thinking and vision proved invaluable to us when he suggested that we actually change our company name in the interest of consumer perception and future growth. Joshua is first class and an asset to any company.”
—Bartt Brenton, CEO, Brenton USA