Elite Tactical Systems Group manufacturers innovative translucent polymer magazines for Glock, Sig Sauer, Smith & Wesson M&P, VP9, MP5 and AR. In addition, ETS is a shooting lifestyle brand focused on creative and innovative solutions for firearm enthusiasts.

The magazine segment of the firearms industry is highly competitive—leaving little margin for newcomers. ETS approached Garrison Everest to help reach a broader audience and expand its reach into new customer segments for their time-saving speed loaders and polymer magazines. Garrison Everest guided ETS with influencer discovery, selection, activation and tracking to create a highly effective influencer marketing campaign that featured several prominent celebrities and influencers in the firearms industry. We also assisted in ETS in video production and email automation.

How we helped

  • Influencer Marketing
  • StoryBrand Messaging
  • Video Production
  • Radio Advertising
  • Email Automation