Dr. Sheldon Marks is a microsurgical specialist and diplomat of the American Board of Urology. He knew as far back as high school that he loved microscopic manipulation when, for fun, he wrote the Gettysburg address on the back of a postage stamp using a high-powered magnifying glass. He has been performing microsurgical vasectomy reversals since 1983, while at the Mayo Clinic in Rochester, Minnesota, and began specializing in microsurgical vasectomy reversals in 1991.
Garrison Everest assisted ICVR with an overall brand strategy where we spent 3 days in Tucson, Arizona interviewing ICVR staff and conducting our brand development program with founder Dr. Sheldon Marks. In a category that is global in nature and ultra-competitive from an SEO standpoint, Garrison Everest oversaw the complete rebranding of the clinic and positioned ICVR as the global choice in vasectomy reversal.
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