Spectranetics Corp. (NASDAQ: SPNC) signs with Garrison Everest for extensive package design initiative. Garrison Everest is tasked with the redesign and development of their 20+ lead extraction and vascular intervention products.
Garrison Everest To Enhance American Dental Association’s Online Customer Portal Account Section
Broomfield, Colorado and Greenwood Village, Colorado — March 23, 2013 Garrison Everest signs with Great-West Financial and the American Dental Association to redesign and enhance the ADA’s online account customer portal. This project is a continuation of last year’s website redesign (www.insurance.ada.org) completed by Garrison Everest for the ADA and will focus on continued improvements to [...]
Can Your Brand Become Iconic?
Can your brand become iconic? This week, I look at two brands that have achieved cult-like status. I will explore their history and attempt to trace their origins and discover what made them iconic. First we’ll start with a little branding 101. Brands originated as far back as 1100 BC. The first known brand was [...]
Nine Tips to Make It In The Design (or any) Business
This month Garrison Everest celebrates nine years in business. Like most entrepreneurs I started in a basement back in early 2003. Prior to getting my start, I was doing UX design for a start-up right out of college that went under after it blew through $39 million in venture capital in 12 months. I began [...]
Getting Your Product Into Wal-Mart
Recently, our long-term client of ten years; Outdoor Edge Cutlery was rewarded placement in Wal-Mart for their revolutionary hunting knife the SwingBlaze™. The SwingBlaze — designed by Founder and President David Bloch — is a skinning and gutting knife in one, where you simply hold down the button and the blade rotates from one utility [...]
Revive a Dead Website
So you started a website project a few years ago and it has basically been left to drift and DIE! Somehow you got really busy and the dreams of starting your new internet venture got put on the back burner. It wasn’t your fault… job, kids, life got in the way. But now, you’re ready [...]
WealthCounsel Brand Rollout
Garrison Everest concluded our 7 month Brand Development project with WealthCounsel yesterday with the official unveiling at WealthCounsel’s Planning for the Generations Symposium in front of a crowd of 500 attendees at the Hyatt Regency Hotel in downtown Denver. More details to follow…
Ergentus Rollout Party
Garrison Everest just completed work on a 10 month brand development project with ESP (Emergency Service Physicians) of Colorado – now named Ergentus. We helped ESP align and brand their 36 year old organization to keep pace with the ever changing health care industry. Along with a complete brand strategy— the project included a complete [...]
Garrison Everest Featured in PRINT Magazine
A few months ago I was interviewed by PRINT magazine on the topic of Political Campaign Design in the age of Obama called Ink on Plastic. It’s always fun to get national recognition, especially for what is considered a non-existent market for being a “conservative graphic designer” – a term you don’t usually hear in [...]
Nor1′s Web & Brand Debut
We are proud to announce the launch of the new Nor1 brand identity and website. For over 4 months Garrison Everest has worked with Nor1 to brand the company’s new market position: The Technology Leader in Upsell Solutions — and to create all of its needed design materials for the launch. This assignment included product [...]
How to Design a Great Logo: 7 Step Process for Graphic Designers
Several times a year I am commissioned to design a logo. Projects run the gamut in subject matter, and I often find myself biting my lip because I’m not inspired by what the brand, product or service stands for — these projects are priced accordingly or turned down. However in most cases, I’m able to [...]
Meeteetse Chocolatier
In June of 2004, Tim Kellogg’s (saddle bronc rider and ranch hand) mother suggested that he make a bunch of truffles and brownies to sell at the Cody Stampede (Wyoming) as a way to raise money for a new bronc saddle. Tim replied, “Absolutely Not!” His mom finally talked him into getting a booth at [...]
Design Ethics: Watch out for Buzzards!
As designers, we are often solicited by “less-than desirable” prospective clients whose businesses are built on gimmicks and loopholes. These “buzzards” are up to no good and need the shimmer of design to make the lies of their products or services believable to their target market. In the course of my design career, I’ve seen [...]
Outdoor Edge
Garrison Everest has been working with Outdoor Edge Cutlery since 2004. We have been responsible for the design of their 60+ products for package design, website design and ecommerce, various product logos, catalogs, and other printing projects. Founder and President David Bloch, who is featured on Love of the Hunt TV Program on Versus, The [...]
Lennox
The Lennox Dog Collar Company started when Mack, the family’s resident German Shorthair, had worn out his leather collar. The search began for a new and improved leather dog collar. It needed to be durable, comfortable and utilitarian, but of course had to reflect Mack’s unique personality and keen sense of style! Well, fortunately, the [...]
No Excuses Workout System
The No Excuses Workout System (NEWO) is a subscription-based online personal trainer designed to help you get fit, lose weight and stay motivated with super-efficient interval workouts. NEWO includes an optional heart rate monitor and DVD (that has 6 workouts), motivation and support from our social networks, daily motivational resources, rewards and fitness challenges to [...]
Epic Relays
Get ready to experience a truly EPIC outdoor adventure! It’s a running party with friends. You might sleep, you might not. All you need is: You, 11 of your friends and the desire to run through the most beautiful countryside in America. I’m an avid runner and triathlete and love it when we get to [...]
Rosier for Jeffco
Donald Rosier ran for Jefferson County Commissioner in the mid-term 2010 elections and won! We helped Don with the ins and outs of getting a website up and running and connecting the various tools he would need to market his campaign including logo design, yard signs, business cards, banners, palm cards, web design, Paypal donation [...]
Corpedia
With over 500 customers in more than 150 countries, including Wal-Mart, Time Warner, OfficeMax, Dun & Bradstreet and PepsiCo, Corpedia delivers the right compliance and ethics solutions to the right people at the right time—every time. Founded in 1998, Corpedia offers a wide variety of innovative and user-friendly compliance and ethics solutions. Garrison Everest assisted [...]
Breakthrough Health & Wellness
Breakthrough Health and Wellness Solution’s patented software personalizes each member’s fitness and weight loss plan to safely maximize every minute of their limited exercise time and incentivizes sustained engagement. With detailed reporting on workouts, weight loss, BMI reductions, estimated health insurance reductions and ROI per organization – there is no more guessing whether your wellness [...]
Cedrus
Cedrus is a family advisory firm that helps integrate your capital, life purposes and family goals with wealth growth and protection strategies. In today’s climate of fear, corruption and greed, Cedrus avoids the conflicts of interest that are present at many Wall Street firms. As an independent financial advisor, we focus on providing true transparency [...]
Wetland
Wet | Land is a Denver based environmental design firm specializing in the design, planning and construction of water and landscape environments throughout the world. We operate with the understanding that both new and existing projects should represent a responsible contribution to the built and natural environment and should offer a benchmark in environmental sustainability. [...]
Comtech AeroAstro
Comtech AeroAstro, Inc. is a leader in satellite systems, components, and advanced communications technologies. Their spacecraft and components incorporate modular architectures and plug-n-play technologies in an efficient, agile, and highly responsive design and integration environment. When Comtech AeroAstro chose Garrison Everest to be the agency to design their new website, everyone in the office jumped [...]
Angling University
The Flyfisher’s Angling University is Denver, Colorado’s only Fly Fishing School. They offer fly fishing classes and lessons in all aspects of angling. Angling University is just one of several sub-sites under The Flyfisher Group. The company consists of Lincoln Hills Outdoor Club, The Flyfisher and others that offer members a total flyfishing experience, lessons, [...]
Failing to Innovate prevention-based health care in 2011
We have high healthcare costs in this country because we have unhealthy people. We could reduce over 70%-80% of our health care costs if 30% of the people who drink, smoke, eat unhealthy would change their ways. Taken from an article at the Seattle Post: “70 percent of cancer, 71 percent of cardiovascular disease and [...]
The Brand Sale
A month or so ago, we were prospecting a new client. Like most entrepreneurs he was extremely passionate and highly persuasive after investing an hour to hear about his product. We left the meeting with a good reproire and plans to follow up in a week or two with a proposal of marketing their product [...]
ICVR
Dr. Sheldon Marks is a microsurgical specialist and diplomat of the American Board of Urology. He knew as far back as high school that he loved microscopic manipulation when, for fun, he wrote the Gettysburg address on the back of a postage stamp using a high-powered magnifying glass. He has been performing microsurgical vasectomy reversals [...]
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